Sinking ships vs Rocket Ships

Everyone wants to join a company that’s growing, right?

But a sinking ship 🚢 could beat a rocket 🚀

Some of the best career opportunities exist inside companies that are in decline.

Why?

Because when a large, established company is in decline, it creates opportunities for driven professionals. 

Here’s why joining a declining company might be a step forward in your career:

✅ They’re well funded

✅ There’s a mandate to try new things

✅ Internal competition thins out

✅ You get more responsibility, faster

✅ You get great visibility when you win

✅ The legacy brand still opens doors

✅ You’re very well positioned if the trend reverses

Many professionals avoid these companies because they fear going down with the ship.

Or they overweight the opportunity cost of not being on a rocket. 

But if you’ve got the energy, ideas and appetite to make your mark, this could be an ideal opportunity to fast-track your career.

Would you ever join a company that’s on the decline?


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