Starting a business to leave it

When you go into business, you will likely start with certain measures of success in mind, like the number of clients, level of income or the size of your team.

But one measure that is often overlooked is your business running without you in it. 

This is usually because the prospect of not being in the business is either too confronting or seems unrealistic. 

After all, it’s likely that you’ll be the one that drives the success of the business in its early years. 

But starting with the goal of your business running without you is really powerful, because it focuses your decisions on outcomes where the business can grow beyond you. 

This doesn’t mean you need to remove yourself entirely from the business, especially if you get a lot of personal value from your engagement. It just means that you’re giving your business every chance to succeed without being dependent on you.

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