It takes 50 years for Mercedes to sell one car.
Mercedes needs to be a constant presence across a person’s life, such that when they are able to afford a luxury car, no other choice comes to mind.
You can appreciate the lengths that companies go to create a particular brand. But what lengths are you going to with your brand?
After 50 years of investing in yourself, how will you be seen in the eyes of others?
What will you be known for?
And what value will this allow you to provide?
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